Friday, 14 December 2012

digipak cover ideas progression

I decided to draw a few concept ideas to use for my front cover of the digipak.
The first idea was to have the words IVXX scrawled over the face of the artist on a plain background but I decided not to do it because there wasn't a clear enough link between the digipak and the music video we had produced.
1st concept.
The second idea I decided to include a forest in the background as a reference to the music video.
2nd concept
I also thought it'd be a good idea to try the same design in another location in the music so I decided to included a wall covered in graffiti in the background of the 3rd picture. 
3rd concept
In the end I decided to integrate both backgrounds into the picture and cover the artists face in graffiti with a forest in the background. I did this because I wanted to establish a link between the music video and it would've helped to attract the target audience because our target audience like stuff that is a different to others and stuff that is unique. 
4th concept. 
 


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